Course curriculum

    1. Eligibility and Application Process

    2. Quiz 1: Introduction to Google Ad Grants

    1. Lesson 1: Creating Your Google Ads Account (Step-by-Step)

    2. Lesson 2: Navigating the Google Ads Interface

    3. Lesson 3: Maintaining Grant Compliance

    4. Lesson 4: What happens when Google Ad Grants deactivates Your Account?

    5. Lesson 5: Real-World Example- How I Fixed My Google Ad Grants Suspension & Aligned with PCORI Funding

    6. Lesson 6: Real-World Grant Example-PCORI Application Process

    7. Quiz 2: Setting up Your Account

    1. Module Overview

    1. Lesson 1: Identifying Your Goals and Target Audience

    2. Lesson 2: Writing Compelling, Compliant Ad Copy

    3. Lesson 3: Designing CRO-Quality Campaign Structures

    4. Lesson 4: AI-Driven Optimization & Continuous Improvement

    5. Module 3: Crafting Effective Campaigns

    1. Lesson 1: Monitoring Performance Metrics

    2. Lesson 2: Using Google Analytics & Conversion Tracking

    3. Lesson 3: Continuous Optimization & AI Insights

    4. Lesson 4: Scaling Your Impact

    5. Quiz 4: Optimizing & Scaling Campaigns

    1. Lesson 2: The Power of Visibility in Funding Conversations

    2. Lesson 3: Building Partnerships with CROs and Sponsors

    3. Lesson 4: Using Visibility to Attract Donors, Grantors & Scholars

    4. Lesson 5: Reporting and Transparency for Continued Funding

    5. Quiz 5: Scaling Your Impact

About this course

  • $1,997.00
  • 26 lessons
  • 0 hours of video content

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